Finest Sounds project in search of collaboration partners for Japanese market

Finest Sounds project in search of collaboration partners for Japanese market

Application is now open for companies in music industry.

Finest Sounds project is looking for collaboration partners among Finnish and Estonian companies in music industry that are currently exporting or planning to export to Japan.  

The aim of the project is to link music industry companies with brands or companies that are already successfully exporting or want to export to Japan and test out cross-sectoral export promotion.   

The outcome of this will be novel marketing concepts for the Japanese market, hopefully enhancing both parties' visibility and boosting sales in Japan. These new concepts will be designed and developed by Finnish and Estonian students with the help of experienced mentors (also from Japan) participating in the project.  

We are currently starting the pilot season of the project which spans over the course of three years and includes the following components:  

  • Improvement on Japanese market related competencies through trainings, matchmaking and knowledge-sharing incl.
    - tailored data on Japanese market and consumer behaviour
    - showcase of successful export cases and models 

  • Music export accelerator programme increasing the market entry readiness for music industry companies 

  • Piloting of innovative solutions for brand cooperation - creating real export cases designed by the music industry experts in cooperation with involved companies 

  • Sales trip to Japan in 2018 (Slush Tokyo conference, the travel costs of the music companies are partly covered within the project budget) 

Finest Sounds Music Export Acceleration Programme
If you are interested in taking part in these activities, please fill in the application form here: 

Finest Sounds is a Central Baltic programme co-financed cross-border cooperation project with the following partners: TAMK, Musiikki & Media Finland, HUMAK, Music Finland, Music Estonia, Tallinn Music Week and Tallinn University BFM.  

More information: 


Published 27.03.2017